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[Image source: The Great Pop vs. Soda Controversy]

Ideas can be macroscopes. Ideas that kind of put you in your place and let you see a much larger world and make you say “whoa.” I ran across a couple recently I want to share with you.

I don’t have a map of what I want to tell you for this one, so this instead is a map of what people call soft drinks across North America. It turns out some people call soft drinks soda, and some people say coke.

So this is something I read in Richard Dawkin’s book The Extended Phenotype, and he’s talking about dandelions…

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