This is what it means for old spice
Everybody loved it; those videos and 74 more made so far today have now been viewed more than 4 million times and counting. The team worked for 11 hours yesterday to make 87 short videos, that's just over 7 minutes per video
Chris Breezy
Brilliant. The videos are great and the utilising of noted social media figures in the campaign is a great way to create buzz and get the web talking. How else would I have watched the latest Old Spice videos unless they were a talking point?
Jayne
I had an idea of how we could perhaps make the category pages a bit more interesting. Instead of a strapline along the usual lines of 'come to Currys to buy a TV' we could put some funny/poignant quotes relating to the products. Examples like these I found on the web:
Television! Teacher, mother, secret lover. - Homer Simpson
Home computers are being called upon to perform many new functions, including the consumption of homework formerly eaten by the dog. - Doug Larson
Computing is not about computers any more. It is about living. - Nicholas Negroponte
Back up my hard drive? How do I put it in reverse? - Author Unknown
In God we trust, all others we virus scan. - Author Unknown
“The Internet? Is that thing still around?��? - Homer Simpson
I get the shuffle and then I shuffle the shuffle. - US President George W Bush
The kitchen is a country in which there are always discoveries to be made - Grimod de la Reynière (1758-1838)